The result consists of an operating profit of $4.86 million and an AFL grant of $2.97 million, which was part of the recent AFL media rights allocation to all clubs.
As promised to members, the club continued to support the football department with new funding, with a total of $21.16 million invested in football in 2012, an increase of $1.75 million on 2011.
Again the Magpie Army showed amazing support of the club in 2012, setting a new AFL membership record of 73, 605 which contributed $16.2 million to overall turnover, which totalled $69.6 million.
Collingwood president Eddie McGuire described the result as the culmination of consistently strong strategic planning over many years, while chief executive Gary Pert said it would enable the club to continue to invest in its two key stakeholders; the supporters and players.
“The club will continue to explore world’s best practice on and off the field and this can only come from a strong and stable financial base,” Pert said.
McGuire added: “This is what resilience, independence, good governance and astute planning makes possible. This result shows supporters that Collingwood can continue to strive to be the biggest and best sporting club in Australia.”
