The Western Bulldogs and Collingwood want to face each other in an annual round one meeting at the MCG.

Bulldogs President Peter Gordon revealed plans for the clash at a function before the Dogs and Magpies met at Etihad Stadium on Sunday, saying the clubs would lodge a joint submission to the AFL to lobby for the fixture.

"This will be a rivalry which over the next few years should guarantee the showcasing of two teams of the biggest emerging stars of the competition," Gordon said.

"We're not looking to steal anyone else's blockbuster games – we just want to create one of our own.

"We figure the Pies and the Dogs will be meeting a few times at the 'G over the next few years (and) we'd just like the chance to start the season that way as well as ending it there against them."

Gordon reinforced the Bulldogs' aim to be scheduled four to six Friday night games next year.

He said the club would also break the $40 million revenue barrier for the first time in the club's history, post a "healthy" profit and a record membership figure of about 36,000.